Dr. Carl Henson Headshot

Dr. Carl Henson

CMO & CSO
Works with professional services companies to drive substantial growth in revenue, market share, and profitability while fostering the integration of AI and traditional marketing.

About Dr. Carl Henson

A seasoned, dedicated, and outcome-driven executive with an AI-focused doctorate and proven track record in revitalizing sales and marketing landscapes, Carl empowers teams while integrating strategies across corporate branding, revenue generation, marketing innovation, digital transformation, and communication. A critical thinker, strategic analyst, and problem solver, he leads innovation/solutions development and conceptualizes groundbreaking approaches, methods, services, and processes. Effective at project management and steering new sales and revenue initiatives, Carl strengthens relationships with clients and stakeholders in fast-paced, multidisciplinary environments.

How Dr. Carl has Helped Businesses Grow

  • Drove sweeping growth and innovation for numerous businesses by developing innovative client solutions to address complex challenges in the digital era at MarZeka Consulting.
  • Attained exponential revenue growth from $35 to $450 million, maintained consistent profitability, and secured a top 50 ranking among staffing firms at MAU, Inc.
  • Skyrocketed revenue to $450 million by spearheading a high-volume client portfolio with a strategic focus on Workforce Solutions.
  • Consistently achieved or exceeded a 300% ROI goal for business development for over 22 years.
  • Created and deployed a comprehensive strategy to generate $1 billion in revenue within seven years, contributing substantially to MAU's progression.
  • Achieved consistent growth, outperforming competitors, and gaining market share despite economic downturns and the COVID-19 pandemic with rapid adaptation to sustain and grow the business.
  • Positioned MAU as an Industry 4.0 frontrunner by successfully launching the Innovation/Solutions Development division.

Client Resources

sales-success-with-ai

Executive Experience

  • Founder & Chief Executive Officer, MarZeka Consulting
  • Chief Marketing Officer & Senior Vice President of Innovation, MAU, Inc.
  • Vice-President, Marketing & Business Development, MAU, Inc.

Education

  • DBA, University of Florida
  • MBA, Augusta University
  • BS, University of South Carolina Aiken

Download Dr. Carl's Resume Here

Expertise

Industry Experience Specialties
  • Growth Strategy
  • Sales Growth
  • Competitive Strategy
  • AI
  • Digital Transformation
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