Chadwick’s go-to-market insights have led to revenue, customer growth

PHOENIX, AZ – April 8, 2019 – Though many chief marketers are known for driving growth, Chief Outsiders’ newest fractional CMO, Paige Chadwick, can truly back up this boast. Chadwick – the lead marketer on the team behind the aggressive growth of AAA Arizona – has joined Chief Outsiders, with the goal of facilitating similar successes for clients of the “Executives-as-a-Service” firm.

With more than 20 years of experience managing high-performing marketing organizations, Chadwick joins Chief Outsiders on the heels of a successful stint as VP of Marketing at AAA Arizona. While there,  Chadwick implemented strategies which boosted club revenue from $75M to over $125M, while growing membership and each of the company’s business lines, averaging 7%-11% annual top line growth over nine years.

Throughout her storied career, Chadwick has excelled at leading organizations through complex situations. A business, marketing and brand strategist, Chadwick utilizes deep experience in corporate, growth, startup and agency settings to drive strategic planning, innovation, brand positioning, customer acquisition and revenue growth in highly competitive markets.

With Chief Outsiders, Chadwick hopes to work with SMB and mid-market companies in the technology, financial services, insurance, SaaS, professional services and consumer products verticals to help them exceed aggressive growth goals through insights and innovative marketing strategies.

 “Paige has a passion for building companies and brands that resonate with customers—both B2B and B2C—and solving problems related to customer acquisition, experience and retention,” said Karen Hayward, Managing Partner of Chief Outsiders’ West Team. “Her insights have been the key to powering go-to-market successes for a multitude of companies, and we are pleased to now have her contributing her talents as part of our growing team of fractional CMOs.

Chadwick earned a B.S. from the University of Texas at Austin.

About Chief Outsiders

Chief Outsiders, LLC is a nationwide "Executives-as-a-Service" firm, with more than 60 part-time, or fractional, Chief Marketing Officers (CMOs) engaged from coast-to-coast. Unlike other strategic marketing and management consulting firms, each CMO has held the position of VP Marketing or higher at one or more operating companies. Chief Outsiders have served on the executive team of over 700 client companies to drive growth strategy and execution plans for a fraction of the cost of a full-time executive.

Because of its market-based growth plans, quality of leadership, and experienced team, Chief Outsiders has been recognized for the past five years by Inc. Magazine as one of the 5,000 fastest growing privately held companies in the US, and was recognized in the Houston Business Journal's Fast 100. Chief Outsiders’ CEO Art Saxby and Principal Pete Hayes are the co-authors of “The Growth Gears: Using a Market-Based Framework to Drive Business Success,” an Amazon #1 best-seller for business owners and CEOs. For additional information about the companies who trust Chief Outsiders as their premier source for business growth acceleration, click here.