News & Press Releases

Digital Sales Executive to Drive Strategic Revenue Growth for Chief Outsiders Clients

Written by The Chief Outsider | 2.11.2025

Veteran SaaS and Digital Media sales executive, Chris Davis, joins Chief Outsiders to optimize client sales and marketing operations to help them scale effectively.

NEW YORK, NY – Feb. 11, 2025 – Chris Davis, a senior digital sales executive, will now apply his extensive SaaS and digital media industry knowledge to take client sales to the next level as a Fractional CRO for Chief Outsiders. Recently, Davis joined Chief Outsiders’ team of more than 120 Fractional Chief Revenue Officers (CROs) and Fractional Chief Marketing Officers (CMOs).

“Chris’ approach integrates data analytics, market insights, and innovative strategies to identify untapped revenue opportunities and streamline processes,” said Deborah Fell, Managing Partner, Chief Outsiders. “We are thrilled to add his impressive media and SaaS industry experience to our team of battle-tested CROs.”

With a strong track record of success, Davis works closely with executive teams to align sales, marketing, and customer success functions, ensuring cohesive efforts towards achieving revenue targets. Having built teams from zero revenue to 9 figures at acquisition (4 exits), his mission is to provide expert-level guidance and execution without the full-time cost, empowering companies to reach their growth potential efficiently.

SaaS and Media Sales Leadership

At Chief Outsiders, Davis works with the CEOs of early-stage and mid-market SaaS and digital media companies to accelerate sales growth. His expertise lies in identifying growth opportunities in competitive markets, optimizing sales and marketing operations, and executing strategies that lead to accelerated revenue.

His work has consistently led to impressive outcomes such as doubling and even tripling revenue in fast-growing companies across numerous verticals. He also deftly spearheaded market expansions and product innovations that opened new revenue streams.

Leading several companies through successful acquisitions, Davis has achieved four exits to date. Driving efficiency in sales and marketing operations, his battle-tested management skill has resulted in sustainable growth at scale, leading his teams to make big things happen.

Prior to his successful sales leadership career, Davis earned a Bachelor of Science degree from Michigan State University in East Lansing, Michigan.

About Chief Outsiders

Chief Outsiders, the nation’s leading Executives-as-a-Service firm, helps CEOs identify and deploy the fractional marketing and sales executives they need to accelerate growth. The firm’s cohesive team of more than 120 fractional executives act as Strategic Operators™ to achieve results. They blend insight, strategy, and execution to deliver revenue engines that drive long-term profitable growth for businesses. 

Chief Outsiders’ fractional executives drive growth strategy and execution plans by offering instant access to talent with highly customized and flexible engagements. Having served on the executive teams of more than 2,000 client companies, each Chief Marketing Officer and Chief Sales Officer has led marketing or sales at a diverse set of large corporations, including many Fortune 500 firms. Inc. Magazine has recognized Chief Outsiders for ten consecutive years as one of the 5,000 fastest growing privately held companies in the US. The company was also recognized as a Forbes Small Giant in 2019.

The Growth Gears: Using a Market-Based Framework to Drive Business Success,” is an Amazon #1 best-seller for business owners and CEOs co-authored by Chief Outsiders’ CEO Art Saxby and Principal Pete Hayes. For additional information about the companies and CEOs who trust Chief Outsiders as their premier source for business growth acceleration, visit us at www.chiefoutsiders.com.

CONTACT: Sterling Wilkinson, SWilkinson@ChiefOutsiders.com