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Tara Weymon Leonard, a growth-focused executive, to make big things happen for small and mid-sized business clients as a Chief Outsiders fractional CMO
7.1.2021 — Build a solid go-to-market plan based on insights and the economic condition of the markets in which you compete. Read the Article here.
5.6.2021 — More than two-thirds of businesses have the impression they’ve dodged the proverbial COVID bullet. Is this actually true? Read the Article here.
3.4.2021 — Here's how small, midsized and large companies tend to allow the dysfunction between sales and marketing, and what steps can be taken to foster cooperation and increase revenue. Read the full Article here.
1.15.2021 — About 10 percent of a company’s annual revenue is squandered when these teams work at cross purposes. Here's how to fix that. Read the full Article here.
10.5.2020 — The state of the economy does not define the growth phase of any company. Here's how CFOs can assess where their companies are—and how to grow through the uncertainty. Read the Article here.
8.10.2020 — It may sound counterintuitive, but the state of the economy does not define the growth phase of your company. Here's how to assess where you are and how to grow through the uncertainty.
8.10.2020 — A Plan with several back-up options is key to survive rough times.
3.18.2020 — 2020 is turning out to be a mild period of softening likely followed by accelerated growth by year’s end. But the impact of the coronavirus could extend that softening and in an extreme scenario, even lead some markets in to a full blown recession. Although you won’t hear this via most news-worthy mediums, unbiased sources believe this to be the case.
3.18.2020 — Before the appearance of the coronavirus, it was easy to believe that the cash will just keep on flowing. But now the alarming news regarding the spread of the coronavirus and its impact on the economy could easily create the opposite effect, an acceptance that the markets are out of control and the bottom is about to fall out.