Robin Liebowitz

Picture of Robin Liebowitz
A strategic business and marketing leader with post M&A integration experience, Robin launches and grows businesses in highly complex industries and markets. With a strong focus on applying analytics to inform decisions and measure results, she develops tailored strategies to position products and solutions, generate demand, enter new markets, and achieve targeted revenue growth. Partnering closely with business and sales heads, she assesses the critical marketing requirements and resources, navigates complex environments, building relationships at all levels of the organization and mobilizing teams to produce positive and lasting results.
Find me on:

Recent Posts

Outsider Insights | The Comp Plan Is Quietly Telling Your Sales Team Not to Hunt

Outsider Insights | The Comp Plan Is Quietly Telling Your Sales Team Not to Hunt

Fri, Jul 24, 2026 | Posted by Dawn Werry

Executive Takeaways

  • Sales reps focus on what they're paid and measured on, even if that strays from business strategy and goals.
  • Many compensation plans and account structures quietly reward protecting revenue, not creating it.
  • Adding a quota target without changing the underlying structure just adds pressure, not pipeline.
  • Fixing this starts with the comp plan and account map, not a pep talk about hustle.

Outsider Insights

Across Chief Outsiders, we talk to hundreds of CEOs every month. In this series, we explore the trends and challenges we’re hearing from these discussions – and what you can do if you’re facing the same issues in your business.

Read More