Mike Rosenberg

Picture of Mike Rosenberg
A strategic digital marketing and customer acquisition leader, Michael helps B2B and B2C companies drive successful digital transformations and improve and upgrade existing digital efforts. He helps drive sales and profitable revenue growth with extensive online advertising, digital marketing, strategy, sales and business development expertise. With a leadership track record of growing companies as CMO, COO, and CRO, he applies his direct response, product development, sales leadership and branding expertise to quickly develop new revenue sources while building effective teams. A veteran of start-ups and Fortune 500 companies like Procter & Gamble, HJ Heinz, AOL and Bain & Co, he brings big company expertise to bear on mid-market growth challenges.
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Recent Posts

Vistage Chairs: The Most Dangerous Sales Answer a CEO Can Accept: “We Lost on Price”

Vistage Chairs: The Most Dangerous Sales Answer a CEO Can Accept: “We Lost on Price”

Tue, Oct 13, 2026 | Posted by Karen Hayward

Executive Takeaways

  • When a buyer says “too expensive,” research shows price is rarely the real reason, especially as deal size grows.
  • Your CRM loss-reason field reflects your sales team’s view of the decision, not the buyer’s.
  • “Price” is often a stand-in for unclear value, implementation risk, or low confidence in the outcome.
  • A few points of win-rate improvement can unlock real revenue from the pipeline you already have.

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