Michael Morrison

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As a strategic partner in the development of business strategy, branding, new products, client loyalty, and improved customer experience, Michael works at the enterprise and business unit level to build authentic, compelling brands and drive revenue growth. As a former company president with a history of P&L ownership, he brings a holistic approach to collaborating with sales, legal and compliance, and key stakeholders to deliver solutions that meet the needs of a diverse clientele and their unique audiences. In addition, Michael’s inside-out branding work has been recognized for its impact on employee engagement and operating performance.
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Recent Posts

AI Isn’t a Replacement—It’s an Accelerator: How SMBs Can Use AI to Elevate Human Performance Across the Organization, Part 2

AI Isn’t a Replacement—It’s an Accelerator: How SMBs Can Use AI to Elevate Human Performance Across the Organization, Part 2

Thu, Jun 26, 2025 | Posted by Angela Hill

AI as an Executive and Organizational Force Multiplier

In Part 1, we explored how AI streamlines execution in outward-facing functions like marketing, sales, and customer service. Now it’s time to turn inward. In this second half, we’ll examine how AI empowers internal operations, drives better financial strategy, and helps executive leaders see farther and act faster—without sacrificing the human qualities that make a business thrive.

 

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