Marc Umscheid

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Marc is a results-oriented marketing, sales and operations executive with a proven track record of building and executing strategic, profitable growth programs. He has a unique ability to turn complex issues into simple solutions, commercialize innovative solutions in stagnant markets and partner across all business levels, functions and partners to drive value. Marc’s track record includes offering safe and effective alternatives to traditional healthcare products, launching natural-based cleaning and healthcare solutions, rebranding environmentally challenged brands and implementing growth plans that over-deliver objectives.
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Recent Posts

AI Is Already Improving B2B Sales Performance. Here’s the Framework to Make It Work for You

AI Is Already Improving B2B Sales Performance. Here’s the Framework to Make It Work for You

Wed, Jun 10, 2026 | Posted by Neil Isford

 

Executive Takeaways

  • AI is already delivering measurable results in B2B sales — this is not hype.
  • Mapping AI capabilities to your prioritized sales performance challenges is the right place to start.
  • Achieving significant ROI requires a diagnosis of your current sales environment, a pilot with defined success metrics, and a plan for deployment and scale.
  • The window to establish a competitive advantage in sales by using AI is open — but not indefinitely.

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