Kim Chau

Picture of Kim Chau
A trusted leader with over 15 years in B2B technology marketing, Kim leads, recruits, develops, and manages global end-to-end marketing organizations to enable sales and grow business across industries. With proven expertise in scaling complex technology and cloud-centric solutions, she excels in brand management, AR/PR comms, digital/social/web, demand generation, GTM, product marketing, events and account-based marketing, MarTech, partner/alliance ecosystem programs, BDR, sales enablement, and performance analytics.
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Recent Posts

Outsider Insights | The Comp Plan Is Quietly Telling Your Sales Team Not to Hunt

Outsider Insights | The Comp Plan Is Quietly Telling Your Sales Team Not to Hunt

Fri, Jul 24, 2026 | Posted by Dawn Werry

Executive Takeaways

  • Sales reps focus on what they're paid and measured on, even if that strays from business strategy and goals.
  • Many compensation plans and account structures quietly reward protecting revenue, not creating it.
  • Adding a quota target without changing the underlying structure just adds pressure, not pipeline.
  • Fixing this starts with the comp plan and account map, not a pep talk about hustle.

Outsider Insights

Across Chief Outsiders, we talk to hundreds of CEOs every month. In this series, we explore the trends and challenges we’re hearing from these discussions – and what you can do if you’re facing the same issues in your business.

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