Doug Reifschneider
![Picture of Doug Reifschneider](https://www.chiefoutsiders.com/hs-fs/hubfs/New%20CMO%20Headshots%20(2018)/cmo-Doug-Reifschneider.jpg?width=320&name=cmo-Doug-Reifschneider.jpg)
A dynamic results-oriented, data-driven professional, Douglas drives nationwide growth through the creation and delivery of unique, creative brand strategies enhancing customer affinity and market position. With 25+ years of executive marketing experience, he strengthens brand equity with resonating positioning strategies via successful marketing programs and innovative marketing campaigns that boost revenues. An innovative leader with strong team building and collaboration skills, his strategic initiatives generate substantial shareholder and franchisee value, and open new revenue opportunities.
Recent Posts
![Hiring at the Right Level: Fractional or Full Time?](https://www.chiefoutsiders.com/hs-fs/hubfs/talent%20compass-1.jpg?width=320&name=talent%20compass-1.jpg)
Hiring at the Right Level: Fractional or Full Time?
Wed, Jul 10, 2024 | Posted by Paul Sparrow
Finding the right leadership talent isn't just about filling a title; it's about matching skills and responsibilities to an enterprise's needs. The importance of strategic hiring decisions cannot be minimized. However, putting the right person in the correct position is critical, and sometimes, that may mean something other than a permanent, direct hire.